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What We Do

 

We help application software vendors grow their revenue and bottom line by providing insight into the process markets and how to communicate with those markets.

 

 

STRATEGIC MANAGEMENT

With over 35 years of executive level experience, Olin serves as a mentor and advisor to senior level management.  He advises on company strategy plus product, sales and marketing strategy and tactics.  He also is able to leverage his powerful network of professionals when needed.

 

Olin and his network can help make your market more aware of your solution and help you organize for success.  We can help you:

 

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Organize your company for success

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Executive sounding board

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Strategize on selling channel approaches

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Set pricing

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Compensation challenges – motivate to perform

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Run strategic planning sessions

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Networking (potential partners, PR, marketing firms,…)

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Positioning

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Product management

 

SALES AND MARKETING - STRATEGY AND TACTICS

 
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Successfully leverage industry analyst tours

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Sales and Marketing training

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Improve lead generation  

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Win/loss analysis

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Competitive analysis

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Make the short list by changing the rules.

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Turn your sales challenges into advantages

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Bring superior industry knowledge to the deal. 

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Win by proving your value and overcoming objections.

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Speaking engagements (internal and external)

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Media opportunities

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White papers and articles

 

 

 

 

 

 

 

 

Copyright 2010, Olin Thompson                                                        Contact Us                loft